Gold has historically been linked to prestige and luxury in the exquisite jewelry industry. But sterling silver, which strikes a mix between beauty, affordability, and adaptability, has now become a powerful rival. Sterling silver jewelry, particularly earrings, has established a prominent position in the jewelry market, catering to both fashion-forward people and the wholesale purchasers.
Original Source: https://www.pandkjewelry.com/blog/how-sterling-silver-earrings-compete-with-gold-in-the-jewelry-market/
