Why is Wholesale silver jewelry the new trend in fashion?

 

Silver is the new gold. The soft glow of the metal and its subtle style are trend setters in the world of contemporary jewelry design. Budget friendly and smart, silver jewelry has come a long way from being the poor cousin of gold jewelry. Today, delicate filigree and stone studded designs are creating ripples in the fashion world. Given these facts, it is no small wonder that wholesale silver jewelry is fast making it to the wish list of online sellers, retailers and end consumers alike. The soft gleam of silver is the perfect showcase for colored stones and diamonds – Their budget restraints are satisfactory and so is the style quotient.

Silver, the very popular fashion jewelry choice, is becoming a favored buy for students, office goers, fashion mongers and all others. In contrast, gold is considered to be a trend followed by older people and those looking for more valuable investments to add to their portfolios. The Millennials are more enamored with the bohemian and casual look that is created by the use of sterling silver. In no uncertain terms, the popularity of wholesale silver jewelry has increased dramatically in the last decade or so. One of the reasons is the high cost of gold, which is slowly becoming out of reach for the middle class. Silver on the other hand is often a classy substitute for both gold and platinum. The easy availability and the lower cost of manufacturing of high quality silver jewelry makes wearers happy and is certainly the right way to go.

Which style of wholesale silver jewelry most popular?

Rings, and as many of them as possible, is the most sold style of silver jewelry. The myriad design of sterling wholesale silver jewelry in the form of rings studded with colored semi-precious stones or small diamonds is the most popular choice. The numbers are justified as there are ten fingers to adorn vis-à-vis other body parts which demand only a single or a pair. The good thing is that when it comes to donning rings, most wearers believe in the “more the better” theory.

• Silver rings are often studded with large colored stones or American diamonds.
• Promise rings, eternity bands and even engagement rings are often made out of silver and provide good value to their users.
• Sterling silver is easy to work with and has great tensile strength. The metal is strong enough to bear the weight of large stones and is a popular choice to create cocktail rings and signature pieces.
• These large rings are good conversation pieces and are coveted by party hoppers.
• As silver is relatively cheaper, fashionistas can afford several pieces at the cost of one piece in gold or platinum.
• Wholesale silver jewelry dealers carry a large variety of rings meant for every finger and some for toes too!

The ethnic and tribal wholesale silver jewelry fashioned out of this metal is also a good option if you are looking for something that is unique and very different. These unique pieces are often studded with Turquoise, Lapis lazuli, Onyx, garnets and opals among other stones to create striking pieces which are often passed down generation to generation as heirlooms. These pieces are best paired with formal clothes and can be worn at formal functions and occasions. The price bracket of this type of jewelry can be quite steep, so choose accordingly when you visit a wholesale silver jewelry dealer of your choice.

The market considerations for wholesale silver jewelry industry

One must keep in mind that the market for wholesale silver jewelry is diverse. There are all kinds of jewelry that is available today. Simple silver rings that are either in the form of plain bands or twisted like eternity rings are popular among students and youth who are forever on budget but want pretty things to adorn themselves with. The wholesale silver jewelry market is vast and most easily accessible on the net and otherwise. The silver jewelry segment has the biggest sale in the wholesale tier and for many more reasons than one.

The pricier versions of silver jewelry are the more sought after pieces by Millenials who have a steady and good income and tend to fall into the bracket of classier and more discerning customers. They like to go for the more striking statement pieces that complement their life style. Cocktail rings and stark tribal jewelry happens to be more of their kind of jewelry. The market for signature neckpieces is also quite commendable.

Men are not too far behind in buying wholesale silver jewelry. They prefer chains and bracelets which may or not bear precious or semi-precious stones studded on them. Some film stars have created cult status for silver bracelets and the wholesale silver jewelry manufacturers have made struck gold by selling them. It seems most smitten young men crave for silver bracelets studded with turquoise stones; just like their silver screen idols.

The heavy and ornate pieces that are usually categorized as “assets” are worn on formal occasions to accessorize party wear. They have been worn by celebrities on shows and are highly publicized. The publicity that these show stopper pieces garner give a mighty fillip to the wholesale silver jewelry manufacturers as the overall demand for silver jewelry goes up substantially.

Online sale for silver jewelry

Not all wholesale silver jewelry sellers can afford to keep large number of varieties in style and design. However, online sellers can keep a low inventory but collate catalogues from a large number of jewelers to create a large collection for buyers. These portals are very popular among the youth and are slowly but surely making inroads into the lives of the older generations as well.

Selling online is also a relatively easy way to create a brand. The larger wholesale silver jewelry brands are using their online presence to enhance their image, launch new collections and market their product range. There are many popular brands that now have a sizeable online following. They use their websites to educate users in jewelry care and offer appropriate repair and maintenance services. Their online efforts keep a link open with their regular customers.

Online markets have made physical markets redundant. Instead of opening multiple stores in multiple locations, it is much more economical to open an online store and promote it aggressively. The stock can be centrally stored and wholesale silver jewelry manufacturers can operate on lean overheads and still reach a wider market base. The expense on brick and mortar stores and man power is minimized by reaching out to silver jewelry buyers online.

Many customers cannot reach the wholesale silver jewelry sellers of their choice (physically) due to geographical distance. It is easy to reach a huge clientele across the globe at the click of a button. Customers like you can get a larger collection to choose from at these portals of choice. All of this is possible without moving from your armchair. Clients from remote areas, especially those who do not have access to large stores, find satisfaction in buying from wholesale silver jewelry portals.

Buy silver jewelry to add variety and fun to your wardrobe. You may like to check out the collection of ace silver jewelry designers who have designed many eye catching pieces worn by celebrities and stars. Wholesale silver jewelry is a trend that will endure and reinvent with time. The attraction towards the silky smooth metal is here to stay. Just go for the best pieces to add more dazzle and value to your trinket collections.